Dirección de mercadotecnia : análisis, planeación, implementación y control /por Philip Kotler
Material type:
TextPublication details: México, D. F. : Pearson Educación, 1996.Description: 800 p. : ilusISBN: - 0137228511
- 658.8 K6Y 1994
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Central Planta principal - Colección General | General | 658.8 K6Y 1994 (Browse shelf(Opens below)) | Available (Préstamo 15 días) | 33724000788675 |
Trad. de : Marketing management : analysis, planning, implementation, and control. 8ed., 1994
BATCH-UPD 10 20130110 UCH01 0613
BATCH-UPD 10 20130410 UCH01 0255
BATCH-UPD 10 20130913 UCH01 1946
CONVERSION 10 20130109 UCH01 1346
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