TY - BOOK AU - Hilger, Marye Tharp. TI - Consumer perceptions of a publid marketer the case of CONASUPO in Monterrey, México T2 - Technical papers series PY - 1978/// CY - Austín PB - ILAS KW - Alimentos KW - Abastecimiento KW - Mercadeo KW - Nuevo Leon ER -