Estudios de mercadotecnia / /por Philip Kotler and Keith K. Cox.
Material type:
TextPublication details: México, D.F. : Diana, 1975.Description: 581 p. ; : gráfsISBN: - 9681307291
- 658.8 K5Y
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Central Planta principal - Colección General | General | 658.8 K5Y (Browse shelf(Opens below)) | Available (Préstamo 15 días) | 33724000856548 |
Trad. de : Readings in marketing management, 1972
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